Case: Pizza Chains of the United States and Pizza Hut Essay

Executive Summary Competing in the market today can be very complicated. â€Å"The Pizza industry is a 30+ Billion per year industry (â€Å"Facts,† 2010)† Maintaining a steady position in this industry is very imperative to us being successful in such a competitive market environment. Deciding when to expand a company is very important. There are decisions to be made for example whether management wants to vertically or horizontally integrate. What Resources will be needed? Other decisions may be to add a new product line to compete with other companies already in the market. Recognizing these issues early on help to eliminate falling behind in the market due to not recognizing competition when as it arises. So far to date Domino’s has done a remarkable job at staying ahead of the game. Being an innovator in deliver, later marketing the HeatWave bag, and even entering into new markets with hot oven subs and pasta bowls. The latest of our strive for excellence has resulted in us revamping our recipe. Just like everyone else we have our weaknesses, but our strengths are where we prevail. We have a great supply chain and have integrated it quite well. Our ability to change and implement these though our franchises have been relatively impressive. This is very unique to us indeed. We have overcome many obstacles. Since 2007 the economy has taken a downturn and has yet to recover completely. We have adapted by reducing prices, adding menu items and integrated a new recipe into our company to achieve more of a competitive advantage in this every changing market. As Trends change so do we. Even though we are doing great with the current changes, we need to take full advantage of the momentum and enter into a new market before a new competitor rises up and blindly and takes us by surprise. The frozen pizza market has almost exploded in the last few years with America trying to get more for the buck. â€Å"The frozen pizza market continues to perform well as consumers continue to seek value and convenience and are trading down from delivery and restaurant pizza companies(Shea, 2010)† to include us and our competitors. This is our chance to get into the frozen pizza market. With brand recognition alone we should be successful and now that we have our new recipe behind us we should be able to be a strong contender. Expanding that even further and not only offering frozen but offering unfrozen pizza as well with fresh topping in my opinion has a recipe for success. Imagine customers grabbing a domino’s pizza while grocery shopping. They would be getting the same over freshness we offer without the need for delivery. We could penetrate that market from customers who normally don’t order delivery. Dominos has made these decisions before â€Å"We made a lot of tough calls in terms of expanding our menu and changing our recipe(Veenendaal , & York, 2010) â€Å"according to Mr. Brandon. This is something we obviously are getting really good with. Without recognizing this new threat of competing with the frozen food isle we are destined to fall behind. Introduction Domino’s pizza first began in 1960 from a pizza store known as DomiNicks. It was purchased by Tom Monaghan and his brother James Monaghan for $900. James later sold his half of the partnership to Tom for a Volkswagen Beetle. In 1965 Tom now the sole owner of the company renames it to the name we recognize today as Domino’s. The first Dominos pizza franchise originated from Ypsilanti, Michigan in 1967. In 1978 the Franchise had grew to over 200 stores. Then again only 5 years later in 1983 we hit another bench mark in our company by reaching our 1000th store and were international. Today approximately 90% of our company’s domestic stores are franchised. We use our company owned stores as a testing ground for our new products and technologies which we then pass onto our franchisees. Over our 45-year history, â€Å"Domino’s has developed a simple business model focused on its core strength of delivering quality pizza in a timely manner. This business model includes a delivery-oriented store design with low capital requirements, a focused menu of pizza and complementary side items, committed owner-operator franchisees and a vertically-integrated distribution system (Reuters, 2010). †In 1993 we had to discontinue a successful marketing campaign for delivery that was well known as the 30-min guarantee and redirected out emphasis on more on the Total Satisfaction Guarantee; â€Å"If for any reason you are dissatisfied you’re your Domino’s Pizza dining experience, we will re-make your pizza or refund your money(â€Å"Our Heritage,† 2008). † In the 1992 we rolled out bread sticks which had significance in that it was our first non-pizza menu item. Shorty after that in 1994 we introduced Buffalo wings to our domestic stores. This another technique used to complement our already thriving pizza delivery business. When compared to others in the industry during this time we were sustaining our competitiveness by offering more of a range of products with speedy delivery. Spinning off into the hot wings market allowed us to grab attention of being more than just a pizza delivery business. We now had more variety with the same great speed and service. With the dot com bubble coming to light in the 90’s, we again led the way by getting in early on the dominos. com. â€Å"The dot-com bubble was a speculative bubble covering roughly 1995-2000(â€Å"W dot-com bubble,† 2010). †We recognized this competitive advantage early and launch our first website in 1996, Dominos. com. Our ability to continue to recognize the importance of adapting to an ever changing market has been the key to us maintaining our current position today. In 1998 we launched another industry innovation by offering the first patented technology bag that keeps the pizza oven-hot to the customer door. It was called the Domino’s Heat Wave and was used heavily in advertisement to gain customer confidence in the delivery of a hot piping pizza directly to their door and is still used today. This added to our already strong brand recognition in the market and continued to add more of a distance between us and our competitors. By taking full advantage of the opportunity to be an innovator to pizza delivery, we not only provided a service that was not yet established in the market place early but established the brand name recognition for pizza delivery which is the key advantage over other competitors in the pizza delivery service. After most of the recent research that has been done today, it has come to our attention in today’s market that customers would prefer a great tasting pizza over a speedy delivery. The fact that we have shifted our ideas to revamping our recipes was a great challenge for us this past year and has worked out rather well. This was big step from our traditional idea of being successful by competing to make a speedy delivery and cheaper pizza. Today we are competing by making a great pizza with the added convenience of delivery to the customer door step hot and fresh as well. We operate out business in three segments, domestic stores, domestic supply chain, and international. Our domestic stores are comprised of 4461 franchise stores and 466 company-owned stores, generated revenues of $493. 6 million and income from operations of 121. 5 million during the fiscal year ended jan3, 2010. Our domestic supply chain segment, generated revenues of $763. 7 million and income from operations of $57. 0 million during 2009. Our international segment generated revenues of $146. 8 million, of which approximately 53% related to franchises royalties and fees, and generated income from operations of $66. 8million, of which approximately 91% related to franchise royalties and fees. This was all data taken from the 2009 dominos 10k. This shows our ability to compete. Our mission statement says a lot about us as a company. â€Å"Exceptional franchisees and team members on a mission to be the best pizza delivery company in the world (â€Å"Bloomburg business week,† 2010)† shows that even though we have focused on selling more pizza than any other competitor in the market we want to encourage a fun atmosphere. By encouraging our employees to work as part of a team, it not only encourages a successful work environment, but also reflects over the counter to our customers. This high energetic atmosphere surrounding our establishments has a great impact on the customer’s perspective and how they perceive us and the value of not only the product we sell but our company as a whole. This is in line with our vision statement as well. One of our international vision statements of being â€Å"number one in pizza, number one is people (â€Å"Inside domino’s,† 2008)† shows our commitment not only to making great pizza but ensuring our customer’s stay happy. Today more than ever people are addicted to fast food. It is a fast growing industry. Fast food is considered by most to be a food that is consumed on the go. Customer’s today love style, taste, and have preferences that we as a participant in the pizza delivery sector must tap into to be successful. â€Å"The Pizza industry is a 30+ Billion per year industry (â€Å"Facts,† 2010)† Maintaining a steady position in this industry is very imperative to us being successful in such a competitive market environment. We have made a significant step forward by changing our game plan and mixing up our ingredients to get more of what Americans are in tune with. â€Å"Americans eat approximately 100 acres of pizza each day or about 350 slices per second (â€Å"Facts,† 2010)†. Understanding the current eating habits of our customers today is the key to being successful in tomorrow world. We have led the way by being an innovator and setting the standard in delivery when we first began and don’t need to stop now only by spicing up our ingredients. We now have the momentum to achieve so much more and I highly recommend we take full opportunity of this push forward to regain our customers and compete not only in pizza delivery industry, but in the frozen food isle as well. There are so many avenues of completion we could look at and I would like to take this opportunity to give you’re my insights and the direction I think we should pursue to take our company far in to the future and deter other from entering our industry. Analysis-Debt Analysis In analyzing our debt, I have discovered that our greatest strength according to standard and poor’s is our ability to continue to have reductions in debt. This gives us a favorable upper hand in the market being that our competitor’s realize that we now have plenty of working capital. â€Å"Our favorable view of DPZ reflects the expected benefits we see from the company’s four-pronged strategy. Namely, its ongoing reductions in debt, the early success of efforts to gain domestic market share via its â€Å"New Inspired Pizza,† a heightened focus on operational excellence and financial strength among its domestic franchisee base, and continuing international expansion. (â€Å"S&p focus stock,† 2009). †Hopefully this will help sustain our competitive differences among our competition. In looking at the financials from moneycentral.com, I have discovered that our net profit margin to be 5. 5% and papa john’s net profit margin to be 5. 44%. This shows that we have a slighter higher return on every dollar we have invested and thus leading us to have a stronger position than papa johns. According to the 10k posted on investing. businessweek. com we have a strong cash flow and earnings stream â€Å"A substantial percentage of our earnings are generated by our committed, owner-operator franchisees through royalty payments and revenues to our vertically-integrated supply chain system(United states securities, 2010). †Our system has produced strong cash flow for us, this had led to our success enabling us to invest in the domino’s pizza brand, our stores, and our supply chain centers, pay dividends, and repurchase share of common stock, and repurchases and retire outstanding principle on our fixed debt notes and deliver a better than average return for our stockholders. Our system is a very diversified franchise system. We have come a long way in our line of business. Being that we not only integrated a new recipe to integrate it into this whole supply chain has been quite impressive. With corporate deciding to change our ingredients in our pizza recipe to regain our customer base has been more than a success and the number reflect on our 10k for 2009. This reflects to an extent that our â€Å"new inspired pizza† for the moment is working. New Inspired Pizza This new strategic decision to ramp up our recipe all came about after a study we conducted a study in 2009. We discovered that a lot of people did not like our pizza. With statement made like â€Å"Domino’s pizza crust, to me, taste like cardboard (burkitt, 2009). † We had no other option but to change the way we made pizza dough and sauce recipes and launched new and inspired pizzas earlier this year. We reformulated our ideas to regain new and old customers. After weighing the fact that we no longer have the lead in delivery and the taste of our pizza is a very important to our customers. This alerted us to the how our old strategic performance measured up. This again gave us a much needed opportunity to give the customers something different. Our competition has decided to stay with their traditional style recipes and we now have the opportunity to surge forward and offer a more value to our customers with our new look and feel. We took a huge gamble in our advertising campaign for our â€Å"New Inspired Pizza† by acknowledging our previous shortcomings of our pizza. This campaign included TV ads giving customers a snapshot of our new ingredients. We have encouraged many to try our new pizza and so far it has been a successful campaign. According to the data we collected I am pretty confident that the new pizzas have been a huge success, leading to 14% sales increase in the first quarter of 2010 at most locations opened more than a year. The fact that the customer realizes we listened to them, and we changed our pizza shows our loyalty to how our customer feel. They reacted by returning. As of the quarter ending march 28th, 2010 â€Å"the company’s domestic same store sales grew 14. 3% as a result of increased store traffic from the successful introduction of its new and inspired pizza(â€Å"Domino’s pizza announces,† 2010). †There has been a lot of noise around the change to our pizza. I feel that it has obviously showed it was successful. Our President and chief executive officer J. Patrick Doyle, has been quoted as stating â€Å"a remarkably better pizza, and our honesty in how we told consumers about it, is paying off with a revitalized overall category – with dominos leading that trend. We couldn’t be more please with the success of our new and inspired pizza (â€Å"Domino’s pizza announces,† 2010). † This is a very important statement in that that not only demonstrates that our president is in full tune with what is going on in our company but he truly understood what we faced and has inspired to our competitors that we will not throw in the towel and that we will be giant to contend with if they decide to get into our market. He later added â€Å"Our international division kept up its phenomenal growth trajectory again this quarter, with continued success in our existing markets, along with new markets expected to open in Europe, Asia and Latin America yet in 2010. I think we have by far the best international story in the sector. (â€Å"Domino’s pizza revenue,† 2010) . † This is very significant in that is relays another message that we not only concerned about one division but multiple ones. We are very good at what we do. We show diversification and show the world we are global contenders. Sub Competition Another strength I see that we recognized approximately 2 years ago and was the idea to add oven baked sandwiches. This has led to our competitiveness in that we deliver not only pizza but hot oven baked sandwiches as well. Prices at just $4. 99 and available in 4 varieties offers competitiveness to more than just pizza hut and papa john’s but other fast food chains as well. Papa johns does compete in this area with chicken strips but have failed to expand any further. They have desert pizza’s but so far that decision has not affected our sales. Customer’s ability to have the convenience of sitting at home and have us deliver their oven baked sandwich versus having to drive not only appeals to them on a convenience level but also that they save gas as well. The president of dominos USA commented on the launch stating â€Å"as of today, we are the largest sandwich delivery company in the nation. This launch springboards dominos in the lunch business by providing a product that is high quality, priced right and aimed at convenience-minded people without a lot of time. Of course, sandwiches are also available any time our stores are open (â€Å"Domino’s pizza extends,† 2008). † Reevaluation We have also reevaluated our domestic franchisee stores to change things up a bit. We have recognized the need for improved performance. We recognized the three dimensions of performance according to the Strategic management by bandford and west â€Å"1) summery measures that reflect the impact of integrated efforts across the entire company, 2) measures that can be compared to competitors and 3) measures that account for longer periods of time(Bamford, West, & Reviews, 2009)† We gave the stores a grade from A to D Based on sales, operating profits, and the strengths of their financials. This analyzed the summary of how the franchise stores measured up across our domestic market. This allows to recognized problems and fixes them without causing damages to our reputation. The franchise’s that scored the lowest were offered assistance and advise on how to regain back their customer base. This big push forward in the implementation of reevaluation and adjustments to our existing stores to how we do business is was much needed. We provided them with the option to be bought out. Due to our ability to repurchase these weaker franchisees locations, this led refranchises to its stronger operators. These were measured we considered important when comparing to our competitors. We did have to shut down a number of stores but the results we hope to achieve are higher sales for franchisees and a boost to company royalties as well. This all played in as a part of return on assets (ROA). After this strategic decision of realigning our stores this gave our existing stores more company profitability, and also focused on each stores strengths and weaknesses. Marketing Campaign Without an effective marketing campaign and getting the word out that we got it, our changes would have been pointless. There comes a time when we realized changes needed to be made. The fact that we discovered customers were not completely satisfied with our pizza and reacted was a great move on our part to recognize it could damage us dramatically if changes were not made accordingly. This led to our drive to become better. In taking advantage of today technologically advances and using YouTube to relay the message that we got the message. It allowed customers to see exactly what we were doing to combat the flaws that they had pointed out. We were aware they were unhappy and this has helped in significantly getting the word out our pizza has changed and we do care about how our product taste. Weakness A huge weakness that I feel that we really need to consider and get on board with today is the entry into the pizza into the frozen pizza industry. This has many potential upsides. This may be one of the best strategic moves we could make using the momentum we have with the revitalizing of our pizza. We need to show we can take on any competitor. Taking full advantage of the opportunity provided by the economy and using this to our advantage not only guarantees that we can be successful in the market but also seals the deal that when the economy picks up that we will remain victorious there. The customers have rushed the frozen food isles in grocery stores since it may be cheaper to purchase and microwave a pizza than ordering from delivery which in general tends to be more expensive. Providing pizza’s cheaper grasp the customer’s attention when deciding where money gets the most for its value. We still provide a superior product but in my opinion we have to compete with price in this market to be successful and to do that we need to be in this market. We have to look further than our traditional competitors and broaden our horizon. This way of thinking and planning ahead assures we continue to be competitive and reestablished our ability to adapt to change. The Competition It is not secret who our biggest competitors are. The tradition pizza wars between us and pizza hut, and papa john’s has been among the greatest. Today we not only compete with pizza hut as a top competitor but Papa john pizza as well. There are some other local establishments that try to compete but for the most part domestically, these are the top two we need to be concerned about and devote our attention to analyzing our marketing approach. We need to remain vigilant and aggressive in assessing our competition and not forget that at any moment they could regain the momentum. So far we have sustained our position but to obtain sustainability in the market takes being very proactive and not underestimating the competition or taking for granted our current position. In comparing ourselves among other in the industry it is no secret that we must compete with papa johns and pizza hut to remain successful in our market. In analyzing the big three, domino’s pizza they reported a â€Å"1. 4% increase in domestic same store sales for the fourth quarter ending jan3rd (Morgan, 2010). †2009, pizza hut reported sales were â€Å"down 9% for 2009(Morgan, 2010)†,and papa john’s â€Å"reported same-store sales were down . 5% this quarter (Morgan, 2010). †These numbers have demonstrated our ability to regain our competitive separation. We have focused more on ramping up our recipe but â€Å"it is hard to gauge how to sustainable it is. Typically you see a few good weeks on any promotion, but this is such a different thing (Morgan, 2010). †This approach should prove to be a successful market campaign but time will tell. Pizza hut has elected to go with more of a traditional approach focused on price competition, with a â€Å"$10 any way you want it(Morgan, 2010)† promotion. This shows their ability to at least acknowledge the market in that with a weaker economy customer want more the buck but in long term our ability to take time now to focus more on taste and excitement surrounding our company is a long term solution. Competing with price is fairly easy to implement but recipes take time and focus more on were a company want to go. Papa johns have also got caught up in this price war with pizza hut. Offering same price comparisons similar to what pizza hut offers. Frozen Pizza In comparing ourselves with the frozen food industry which I feel we should consider a competitor, I have noticed a market that is quickly being dominated by a company Nestles(PK) who I think could soon be considered a serious competitor. By recognizing this threat now we can jump ahead of our traditional competition by entering into the market. Nestles add such brands as DiGiorno, Tombstone and California pizza kitchen when they recently acquisitioned Kraft(KFT) . They now own more than 50% of the frozen pizza market.â€Å"this is more than there twice the share of their next major frozen pizza competitor Schans foods, maker of red baron, tony’s and freshmetta brands, who slightly hold less than 25% share of the category(Shea, 2010). † When analyzing and looking at the total sales generated in the 52 week ending august 9th, 2010 the brand digiorno generated sales of $591,262,700 and for the week ending may 17th,2009 generated $534,356,200. The following charts are referenced from (â€Å"Pizza sales 2009,† 2010) Top 10 Frozen Pizza Brands (for the 52 weeks ending August 9, 2010) DiGiorno| $591,262,700|. Tombstone| $270,412,700| Red Baron| $256,308,000| California Pizza Kitchen| $175,750,800| Totino’s Party Pizza| $152,630,700| Top 10 Brands of Frozen Pizza (for the 52 weeks ending May 17, 2009) Brand Name| Dollar Sales| Unit Sales| DiGiorno| $534,356,200| 100,464,200| Tombstone| $254,147,400| 69,809,980| Red Baron| $245,141,600| 62,940,960| California Pizza Kitchen| $175,838,600| 32,818,720| This shows that the frozen pizza industry is having a huge impact on our society today and they are demonstrating that they can achieve a significant growth of sales in a relatively short amount of time. Recommendations In researching out company and analyzing our success to date, and the current market conditions, I see a great opportunity for us to consider entry into the frozen pizza market and not only offer frozen but offer unfrozen daily made fresh pizza’s as well. This will allow the consumer to take our pizza home and get the oven freshness that we can offer without delivery as well. This not only will complement our ramped up recipe but will take less time to cook when a customer is not interested in delivery but rather take advantage of the convenience of cooking it themselves. Unfrozen pizza and made daily with fresh toppings will be a great advertising campaign as well. â€Å"the frozen pizza market continues to perform well as consumers continue to seek value and convenience and are trading down from delivery and restaurant pizza companies(Shea, 2010)† to include us and our competitors. For us to assume that this market doesn’t affect us may be a big mistake on our part. I have seen no reason why we couldn’t penetrate that market effectively, especially with our brand recognition. So far we have done a great job at anticipating the market the knowing when to make changes and adapt or market to make successful changes that keep us on top of the market. We obviously understand our ability to adapt to change and get into other markets rather easily. From hot wings to now hot oven sandwiches our implementations are rather efficient and are easily transitioned to our stores. I have explained that the market is very intense and failure for us to expand into other parts that affect our industry may be a big mistake. I also think that we can take advantage of reducing our prices as well. There is no reason why we cannot bundle our advertisement campaigns together and run them consecutively. Competing with pizza huts price not only may regain customers but also gives customer that otherwise shop for the cheapest delivery service a chance to taste our new pizza. With the time and effort we have put in the new taste of our pizza, I feel that we need to not only get the word out though commercials but through word of mouth as well being not only competitive with taste but price will be our another one of our tools to success. Citations. Facts. (2010). Retrieved from http://www. pizzaware. com/facts. htm http://www. dominosbiz. com/Biz-Public-EN/Site+Content/Secondary/About+Dominos/Diversity/ Inside domino’s. (2008). Retrieved from http://www. dominospizza. co. nz/corporate/inside/visionmission. aspx Our Heritage. (2008). Retrieved from http://www. dominos. com/Public-EN/Site%2BContent/Secondary/Inside%2BDominos/Ou r%2BHeritage/ W dot-com bubble. (2010). Wikipedia, the free encyclopedia. Retrieved (2010, May 31) from http://en. wikipedia. org/wiki/Dot-com_bubble Reuters, T. (2010). Domino’s pizza inc. marketwatch, Retrieved from http://www. marketwatch. com/investing/stock/dpz/profile S&p focus stock of the week. (2009). S&P The Outlook, Retrieved from http://www. spoutlookonline. com/NASApp/NetAdvantage/FocusStockOfTheWeek. do? &context=Company&docId=15485805 Domino’s pizza announces first quarter 2010 financial results. (2010, may 04). Retrieved from http://finance. yahoo. com/news/Dominos-Pizza-Announces-First-prnews-3155025210. html? x=0&. v=1 burkitt, l. (2009, Dec 22). Domino’s launches massive $75 million ad blitz. Forbes.com, Retrieved from http://www. forbes. com/2009/12/21/dominos-pizza-recipe-ad-campaign-cmo-network-dominos. html Veenendaal , P, & York, e. (2010). After Tumultuous year, new domino. Advertising Age, Retrieved from http://adage. com/article? article_id=141334 Bamford, Charles, West, Page, & Reviews, Cram101. (2009). Outlines & highlights for strategic management. Academic Internet Pub Inc. Morgan, s. (2010, April 12). The Pizza portfolio. Smartmoney, Retrieved from http://www. smartmoney. com/investing/stocks/the-pizza-portfolio/? cid=1186 Shea, R.(2010, April 12). Nestle: the new 800 pound gorilla in frozen foods. Seeking Alpha, Retrieved from http://seekingalpha. com/article/207736-nestle-the-new-800-pound-gorilla-in-fr ozen-foods Pizza sales 2009. (2010, Feb 18). Retrieved from https://www. aibonline. org/resources/statistics/2009pizza. htm Domino’s pizza extends its menu. (2008, 2009 09). Retrieved from http://www. franchisekey. com/us/franchise-news/Domino-s-Pizza-extends-its-menu-. htm. Bloomburg business week. (2010, may 31). domino’s pizza inc 10-k , Retrieved from http://investing. businessweek.com/research/stocks/financials/secfilings. asp? ticker=DPZ:US United states securities and exchange commission washington, d. c. 20549 form 10-k. (2010). [Commission File Number 001-32242]. (web), Retrieved from http://investing. businessweek. com/research/stocks/financials/drawFiling. asp? docKey=136-000119312510045334-2CPIO5V2KAG3763AONFHFPD3VN&docFormat=HTM&formType=10-K Domino’s pizza revenue up 18. 4 per cent. (2010, may 06). New Statesman, Retrieved from http://www. newstatesman. com/business-food-and-drink/2010/05/quarter-store-international.

Sex Workers: the Legalization of Prostitution

Iya Clarke Mrs. Peacock 4 December Sex Workers: The Legalization of Prostitution Prostitution, one of the most controversial jobs created, is often revered as one of the lowest jobs of the career totem pole. Sex workers are counted out and their voices are rarely, if ever, listened to, but no longer should sex workers be ignored. They are people too and have a lot to offer the America. Other countries have legalized prostitution and it has simply become a part of the culture, no longer looked down upon. Perhaps, the U. S. hould revisit the job of sex working, and if stigmas and judgments about the field were removed and prostitution was viewed with unbiased eyes, then the positive aspects of legalization could be considered. Sex is simply another commodity that can be bought and sold, just like anything else that is traded, and should be treated as such. With certain restrictions, if brothels were designated for certain places, had their own district outside the major cities, it coul d help uplift a forgotten community. With certain regulations and laws put in place, not only sex workers, but society as large can benefit. Sex workers are not hurting anyone and should be allowed to do what they love. the Declaration of Independence it clearly states that, â€Å"We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness. † So if sex workers are happy doing their job then who is the government to try and outlaw it? Prostituting is their way of gaining life, liberty and it is their personal way of pursing happiness. If sex workers are doing what they love, not hurting anyone, and prostituting in a safe manner then the only ethical thing to do is to legalize it. But the only reason this will not happen is because of the negative stigma attached to it. Legalizing prostitution would normalize it and the mystery about sex workers would quickly dissipate. But if it became just a regular job then a lot of the taboo allure about it would be lost. After a certain amount of time most Americans would become indifferent to the issue, similar to how the Dutch now view prostitution. According to Melanie Abrams of History Today, â€Å"research has shown that 74 per cent of the Dutch population regards prostitution as an acceptable job and prostitution has been legal in the Netherlands since 2000. † If prostitution is normalized than stereotypes and judgments will decrease about the workers, making them feel less ostracized from society and help to create a richer place with diverse groups of people. The United States claims to be an accepting place, a â€Å"melting pot,† of all kinds of people with different ideas and lifestyles, so why sex workers be put on the outskirts of society? So many of sex workers are taken advantage of and abused physically, but if prostitution was legalized than not as many woman would be injured. Everyday sex workers are beaten and abused, and the intuition who is supposed to be stopping this type of behavior, the police, is often a main perpetrator of it. The police use the power in their job title to coerce the women into illicit sexual acts so that they aren’t arrested and taken to jail. Sex workers live in fear of the possible threats from their customers and threats from the governing force, the police. Legalizing prostitution would help to eliminate abuse from both of these groups because prostitution would be seen as a legitimate job. Just as other jobs have laws to ensure the protection of them, sex workers would be granted the same rights. The workers would be able to stand up for themselves and not be afraid to call out the people who take advantage of them. Also, the countless tax dollars spent on picking up sex workers and holding them in jail could be used for something more useful. Because honestly, if a sex worker really enjoys their job, they are just going to go back out on the streets. This will only encourage a viscous cycle, that will never ever stop, and simply waste money that needs to be used in something more important. The spread of STDs, if prostitution was legalized, would decrease, due to mandatory testing. One of the greatest fears about sex workers is that the spread a large number of diseases to their customers because they do not have to use protection. But if prostitution was legalized then a system could be set up to curb the spread of STDs and STIs. The workers would have to be checked periodically to insure the spread of diseases decreased, as opposed to workers who do not have to follow any rules, because they are participating in an illegal business. In parts of Australia, where prostitution is legal, sex workers â€Å"undergo regular examinations for STIs. If these tests are not done, the brothel will not permit the sex worker to work,† and in Queensland, Australia, â€Å"sex workers in brothels are required to wear a prophylactic during any type of sexual activity. As a result, Australian sex workers now have a very low incidence of STI’s. † With many jobs people have to go undergo certain requirements whether it is periodically drug testing, or getting a background check. Prostitute are going to do their job, legal or not, so imposing a way for it to be done in healthy manner, can only be for the better and help to curb the spread of unwanted STDs and STIs. If prostitutes became a legal then sex worker s could help the economy. Just as with any other job, prostitutes would become a part of the tax paying population. Rather than making all the money under the table, which is what they do now, sex workers could help the Unites States out of the economic downturn of the past few years. They could play a vital part in helping to alleviate the billions of debt that the United States is in imagine the millions of unpaid tax dollars that is being overlooked annually because prostitution is not considered a â€Å"real job. † Finally, the United States need to understand that prostitution is as a real of a job as any and rid themselves of the judgments that have been in the culture for years. Yes, some of the workers are coerced into selling themselves on the street, but there is also a percentage of the woman enjoy the work. Some women enjoy the thrill, or simply enjoy having sex. It is their body, so who is the government to tell them what to do with it; what not to do with it? If the government was able to see past these judgments then America would be a better place for it. The spread of unwanted STIs and STDs would lessen within this field, millions; possibly billions of dollars could be made by taxing the work. And the great melting pot, which is spoken so fondly of, would become even more diverse and accepting of people. In addition, there is no legal reason for it not to be legalized. Most of the reasons for why prostituting is illegal has to deal with morals. But if people do not like the idea of sex work, then they do not have to participate in it, but ultimately it is not their decision to make. If the sex workers are of the legal age, have made this decision on their own, without being forced or coerced, then they should be able to do what makes them happy. That’s all most people search for, the thing that makes them happy, so everyone should be able to experience that without being treated terribly and dealing with the constant oppression from the society from which they live in. Works Cited Abrams, Melanie. â€Å"City Of (Red) Lights. † History Today 59. 11 (2009): 6-7. Academic Search Complete. Web. 4 Dec. 2011. Sullivan, Barbara. â€Å"When (Some) Prostitution Is Legal: The Impact Of Law Reform On Sex Work In Australia. † Journal Of Law & Society 37. 1 (2010): 85-104. Sociological Collection. Web. 5 Dec. 2011.

Technical Proposal for an Architectual Small ompany Essay

Technical Proposal for an Architectual Small ompany - Essay Example ers of the small architectural company, it should establish certain technological IT solutions along with both hardware and software equipments to communicate with them working in the offsite. The company would entail these particular requirements in order to establish communication facilities with the architects and the architectural engineers for the sake of maintaining a smooth flow of business operations. An efficient flow of information through proper communication channels plays a crucial part in any business organisation. It makes easier to convey any sort of messages, helps to get the work done more efficiently developing a particular idea to be made aware for the participants. Moreover, a perfect as well as an adequate communication often leads toward avoiding any misunderstandings, raises the efficiency of the organisation and ultimately enhances the satisfaction of the workforce (Singla, 2009). After acquiring a brief idea regarding the importance of communication in busin ess organisations, this plan will chiefly be based upon the requirement of the communication facilities between the staffs and the senior officials of the small architectural company. In order to fulfil the requirement of the communication facilities, the small architectural company would have to purchase a few number of desktop computers accompanied with latest operating and software application programs. In addition, apart from these basic equipment requirements, the company also requires a medium of internet for emailing so that it would be convenient to create an efficient communicating network in the workforce, especially with the architects and the architectural engineers of the company working offsite. Contextually, in order to communicate with the engineers as well as the... After purchasing the desktop computers and installation of the software application programs, the architectural company should make proper use of the software programs to access different information regarding the staffs and the company’s performances. The user who would access the software application programs should also possess a detailed knowledge about the software application program. The inadequate execution and lack of knowledge amid the workforce regarding the software application programs might also lead the company to face a vulnerable situation. In this connection, the user should possess a deeper knowledge regarding the use of internet which can facilitate effective communication between the architects and the architectural engineers along with other staffs of the organisation. It is in this context that the proposed plan for the small architectural company would facilitate its communication procedure with the architects and the architectural engineers and will al so contribute in forming a strong base of computing technicalities.

Case study regarding to organisational effectivness theories

Regarding to organisational effectivness theories - Case Study Example Built in 1891, the company had high potential in the past. However, despite the numerous subsidiaries and an enormously large work force, the company failed to maintain a good performance level. In the 1990s, the company lost around $2.2 billion although a lot of focus had been on the improvement of performance. There are a number of reasons that are responsible for the failure of the company. The first and foremost reason for the dwindling for the progress of Philips was the fact that there had always been the problem of the relative distribution of power between the national organizations and the product divisions of the company. The product divisions were responsible for the manufacturing and the Research & Development sector while the national organizations were to monitor the day to day business of the company in different countries. Technically, the product divisions should have been given more importance, as they focused on and acted globally; though the same did not hold valid when it came to the real scenario. Since the company originally was from Netherlands, most of the managers of the company were Dutch. The Board of members belonging to a particular region posed a risk to the working of the national organizations. The national organizations were basically designed to work autonomously so that the needs of different countries, being different from each other, could be served. At times, the purpose of providing of autonomy was not really fulfilled. Yet the national organizations were still more important than the product divisions. There were attempts that had been made to give more power and credit to the product divisions, which acted universally, rather than the national organizations, which differed across countries. However there was little that changed the situation. Along with structural issues that the company was facing, there were environmental issues too. The increased

Evaluating websites Research Paper Example | Topics and Well Written Essays - 500 words

Evaluating websites - Research Paper Example The search engine estimates the number of websites existing on servers as its web crawling spider Googlebot crawls the World Wide Web. The CDC website’s domain is cdc.gov, which is its online identity. The website documents updated information as relates to health care and nursing profession. The website’s address is http://www.cdc.gov. The website provides timely information to the public on detection by the CDC professionals. Through the e-mail, add in on their website, CDC avails information to the public via personal mailboxes. The privacy in disposing mails at personal mailboxes enhances the privacy in the website. The website commands widespread of attention through the authoritarianism in the manner in which it dispenses sensitive and critical health alerts. It proves the first aid measures on how to address such emergencies with the key steps involved, this enhances its capability in realizing its set goals and objectives. The website outlines the sources of information for any verification. The manner in which it presented the Ebola outbreak citing Liberia as a source of the disease indicated and commanded trust from the public (Altman et al., 2014). In addition, the website has updated information as relates to health. The currency of the website makes it dependable upon when in need of current valuable information. The website clearly outlines the research methodologies the CDC employs in acquiring all the information that it provides. The clear outline of the methodologies can be useful in conducting thesis and other scholarly researches. It also gives the authors in the researches that can aid citing for the researchers and thesis students. The website provides relevant information about the authors and their arts as relates to the health that is its main objective. All these factors justify and qualify the website as scholarly. The website provides lab safety practices that are

Managing the Impaired Nurse Research Paper Example | Topics and Well Written Essays - 2750 words

Managing the Impaired Nurse - Research Paper Example As an integral part of the delivery of quality healthcare, the functioning capabilities of the nurse must be on par with the standards required by the institution and the position within that institution held by the nurse. An impaired nurse, by definition, is lacking in the ability to perform their duties at a level sufficient to successfully provide their patients with quality care and meet the standards defined by their position. The complete technical definition, according to Dunn considers a nurse to be impaired â€Å"when alcohol or drug use affects their cognitive, interpersonal or psychomotor skills to the point where they can no longer satisfy their professional code of ethics or standards of practice†. As a management leader, the quality of the decisions made regarding the identification of a nurse impaired, whether due to drug abuse or the use of other mind-altering substances, is vital to the success or failure in the ability of the staff to provide their patients w ith proper care. Since nurses represent the largest discipline within the healthcare infrastructure, strong leadership is vital to a healthy work environment, job satisfaction, improved patient safety outcomes, lower turnover rates, and positive outcomes for organizations, patients and healthcare providers. (Curtis, de Vries, & Sheerin, 2011). The primary requisites for successful management and leadership, as depicted by Marquis & Huston (2012), are decision making, problem solving, and critical thinking, which are considered to be learned skills that improve over time and with consistent use. The overall imperative of nursing, like all healthcare practices, is to provide optimal care to patients to help cure or better their conditions and, since the ability of the impaired nurse to achieve this function degrades according to their degree of impairment, it is vital for nurse leaders and managers to address these issues. Impaired nurses pose a significant risk to the health and safe ty of patients and it is essential that management and leadership staff members have accurate information regarding the prevention, identification, investigation, and reporting of a nurse with a substance abuse or chemical dependency problem so that they are able to assist in the referral of a nurse with a substance abuse or chemical dependency problem for appropriate assessment and monitoring (Colorado Board of Nursing, 2003). In addition, seeking help for the impaired nurse can potentially enable the nurse to eventually return to their duties once they have completed their recovery. Each year, statewide monitoring agencies receive thousands of complaints against RNs and LPNs, and a significant number of these complaints are regarding suspected drug/alcohol/chemical dependency issues, which makes the condition of the impaired nurse a significant national problem. For this reason, the topic of managing the impaired nurse is of significant interest and is one I feel should be address ed.

The Cypriot financial crisis Essay Example | Topics and Well Written Essays - 3000 words

The Cypriot financial crisis - Essay Example The paper tells that the European economic crisis is an ongoing economic crisis that has made it hard or impossible for some nations in the euro region to re-finance or repay their government debt devoid of the help from third parties. Clerides and Stephanou noted that Cyprus was considered as a tax haven, thus becoming an epicenter for corruption and money laundering. This made the banking sector to be larger than the nation’s economy. Therefore, when there was an increase in public and private debt, the country went into recession with the economy shrinking by 1.67 % in 2009. This marked the beginning of the Cypriot economic crisis. Over the last decade, the Greek government has borrowed greatly from international markets in order to pay for its trade deficits and budget. Investors became nervous that the public debt was soaring high, which drove up Greece’s borrowing costs. With the banking systems in Cyprus were experiencing intense pressure; they amassed â‚ ¬22 billion of Greek private sector debt. This increase in public and private debt reduced economic growth plunging the country into a crisis. This market concerns is what initiated the study to examine how public and private debt contributed to the Cypriot Euro zone crisis. The Cyprus banking crisis was attributed to Cypriot banks investing heavily in Greek government bonds. The Cyprus banks came under intense financial pressure as the bad ratios escalated. Laiki bank reported that the bank was probably insolvent as early as 2008. This was even before Cyprus plunged into the Eurozone crisis.

Cold War Coursework Example | Topics and Well Written Essays - 1500 words

Cold War - Coursework Example The term the â€Å"Cold War† was first used by George Orwell in his article that was published in 1945 referring to what he predicted would be a nuclear stalemate between the world’s two monstrous super powers (Walker, 1995). Since the USSR and the USA fought as allies during the Second World War, it was expected that their relationship would subsequently be friendly and firm. However, this never happened and instead they turned out to be enemies and rivals (Sheehan, 2003). This paper will discuss the Cold War and its various aspects including the nature of the war; causes of the war; the effects of the war; the end of the war; and the aftermath of the Cold War. The Nature of the Cold War After the Second World War, the USSR and the US emerged as the world’s two superpowers with profound ideological, political and economic differences. These two superpowers were very distrustful of each other; they lacked mutual understanding of alien culture and each sought to e nhance their economic and military capabilities (Gaddis, 2007). Both of them created some of the most intriguing economic and political policies, and developed weapons of destructive capability. So, what exactly was the nature of the Cold War? This question can be answered by understanding the ideological, economic and political policies that each of them upheld and attempted to spread to other parts of the world. All these policies were largely aimed at enhancing these two superpowers’ individual political and economic capability within the international system. They each wanted to control a large number of allies on their sides and to benefit from resources from the allies that they would have wooed to their side (LaFeber and LaFeber, 2008). On one side, the US advocated for democratic states characterized with periodic free elections, upholding of rule of law, respect of human rights, freedom of expression and movement, and constitutionalism among others. On the other hand , the USSR was advocating for autocratic states characterized with fixed or no elections and limited freedoms and rights among citizens (Walker, 1995) The USSR preferred states that have strong central government and whose citizens have limited freedoms and rights. Also, the US on one hand pushed for capitalism as the preferred economic system around the world, while the USSR advocated for communism as her preferred economic system. Capitalism is an economic system that is founded on the concept of individualism and free market (LaFeber and LaFeber, 2008). On the other hand, communism is founded on the concept of collectivism and state control of the markets. In pursuing their divergent interests, the US and the USSR separately acquired allies mainly in Asia, Africa and Eastern Europe. The conflict between these two superpowers became increasingly apparent through military coalitions with their respective allies, espionage, nuclear and conventional arms race, strategic conventional military deployments, enormous propaganda campaigns, as well as through technological competitions (Gaddis, 2007). Causes of the Cold War Historians are of the view that there were multiple factors that caused the Cold War. The first main cause was that the Soviet Union wanted to propagate and spread its communism ideology worldwide and this alarmed the Western world and especially the Americans

Topic Responses Essay Example | Topics and Well Written Essays - 500 words

Topic Responses - Essay Example Stem cell research entails investigations on basic cells that have the ability to create other cells. Stem cell research has always been a controversial issue, but from my perspective, I believe it will have a lot of advantages (Cohen, 2012). Stem cell research will provide a breakthrough in medicine through coming up with means of treating some of the incurable diseases present todays (Cohen, 2012). With proper advancement of this field and proper channeling of the knowledge in stem cell, management of some incurable diseases might become possible in the future when they can manage to make the stem cells regenerate newer cells (Cohen, 2012). Bacteria are unicellular living microorganisms whereas viruses are nonliving. Viruses often live in a host in order to multiply whereas bacteria can even grow on any non-living surface (Cohen, 2012). Furthermore, viruses often invade a given host’s cells and then turn the given cell’s genetic material to make their own products (Cohen, 2012). Bacteria on the other hand carry their machineries needed for growth and multiplication with them. Viruses only carry information inform of DNA or RNA packaged in a proteins coat (Cohen, 2012). The commonest method used in identification of most bacterial species is the gram staining method (Cohen, 2012). This method is often used in identifying gram positive and gram negative bacteria on their basis of their cell wall properties. The first stain applied is the crystal violet, which then the bacteria is treated with a given mordant (Cohen, 2012). Later, the bacteria is washed by a decolorizing agent like alcohol then stained with safranin (red dye). Gram positives will be stained violet while gram negatives pink (Cohen, 2012). Acid fast staining is often used for bacteria that are not gram staining. It is mostly used for acid fast bacteria like

Case study Research Paper Example | Topics and Well Written Essays - 750 words - 1

Case study - Research Paper Example Different from other organizations, medical institutions depend greatly on supplies to carry out their daily operations. According to Toba, Tomasini & Farhan (2008) health care institution cannot exist without supply management systems. Regardless of this compulsory requirement, medical institutions are very backdated in terms of having improved supply management systems. Different from modern day organizations, healthcare organizations lag behind in updating their supply chain management systems. This can be attributed to the fact that world health bodies frequently update the global stock in medical supplies depending on the emerging trends (Toba, Tomasini & Farhan, 2008). Hospitals rely on these changes in ordering of medical supplies. However, the quality of the supplies does not create the main problem in supply chain management, but the activities applied in the supply chain management. The difference in the strategies used in supply chain management creates the difference in t he cost and efficiency of the process (Toba, Tomasini & Farhan, 2008). What was the impact if any of the implementation of the proposed solution on this issue? Disregard of the process of supply chain management creates the main challenge in making the process efficient and quality. To overcome these challenges Toba, Tomasini & Farhan (2008) suggest that managers should update their technological position and emerging trends in supply chain management. This will create an organization with a lot of sensitivity in terms of coming up with effective logistics procedures. Additionally, this will open up opportunities for the organization to refer to supply chain management bodies and programs that will aid in transforming the state of supply management systems in organizations. Other significant challenges in supply chain management in healthcare institutions include outdated IT systems, lack of executive involvement, poor infrastructure, poor distribution and inventory management and n on improvement of the procurement process (Toba, Tomasini & Farhan, 2008). In overcoming challenges in decision making processes regarding purchasing decisions, Toba, Tomasini & Farhan (2008) advise that institutions should disregard the majority rule. This mode of making decisions should be replaced by the consensus method which minimizes the occurrence of misunderstandings and opposition. This also increases the compliance rate from physicians. How do efficiencies in supply chain management and effective use of sourcing and technology reduce hospital costs? What are the alternative solutions to this question? In 2004, total healthcare spending per person in the United States was $6280. This is representation of 16% of the US gross domestic product (Toba, Tomasini & Farhan, 2008). In regard of the total expenses of the United States government this is a big value that can be cut down by simple arithmetic of reducing the expense incurred by medical institutions. Analysts have argued that this inflation in the cost of provision of healthcare of healthcare is greatly attributed to the mishandling of medical service sin institutions. For instance, many analysts have pointed out the fact hospitals disregard the need to upgrade their supply management systems has made funding of medical services expensive (Toba, Tomasini & Farhan, 2008). They further argue that this is inevitable since healthcare instit

Thalia, Muse Of Comedy Essay Example for Free

Thalia, Muse Of Comedy Essay Venue is defined simply as the appropriate place of trial. In criminal cases, fairness and convenience to the defendants are the underlying policy in determining venue. It has been often ruled that the basic requirement of placing venue in the district wherein the crime has been committed must be determined from the nature of the crime alleged and the location of the act or acts constituting it. However, courts must consider such factors as convenience of and fairness to the defendants and witnesses and the prompt administration of justice in setting venue and considering motions for the change of venue. Questions of venue in criminal cases are not merely matters of formal legal procedure. They raise deep issues of public policy in the light of which legislation must be construed (United States v. Johnson cited in VENUE- Cases). In order to comply with this public policy, courts will allow a change of venue if injustice will result and prejudice so great will exist against the defendant or if the procurement of witnesses will be difficult if no change of venue will be made. The Texas Code of Criminal Procedure allows a change of venue upon three instances, to wit: upon the judges own motion, upon motion of the state prosecution, and upon the defendants own motion (Chapter 31). On the other hand, the Federal Rules of Criminal Procedure allows change of venue for trial only upon defendants own motion (Rule 21). Curiously, the Federal Rules only allow change of venue for prejudice and for convenience on the part of the defendant alone, and only upon his own motion. On the other hand, the Texas Code of Criminal Procedure allows change of venue not only for the convenience and to avoid prejudice against the defendant but also to afford a fair and impartial trial to the State and upon the motion of the judge or of the state prosecution. The inevitable conclusion is that the Federal Rules seek to afford a fair and impartial trial in favor of the accused alone in interpreting the public policy behind the determination of venue in criminal trials, while the Texas Code of Criminal Procedure seeks to afford a fair and impartial trial in favor of both the State and the accused in determining the venue in criminal cases. References Federal Rules of Criminal Procedure. Retrieved from the world wide web on Nov. 22, 2007. http://www. law. cornell. edu/rules/frcrmp/Rule21. html. Texas Code of Criminal Procedure. Retrieved from the world wide web on Nov. 22, 2007. http://tlo2. tlc. state. tx. us/cgi-bin/cqcgi. Zalman, Marvin. Venue-Cases. Retrieved from the world wide web Nov. 22, 2007. http://law. jrank. org/pages/2247/Venue. html.

Data Manipulation Essay Example for Free

Data Manipulation Essay The tables required in the system will be Customer, Products, Staff and salary. The individual fields in each table will be as follows: CUSTOMER (CustomerID, Surname, FirstName and customer address) PRODUCTS (ProductID, Title, Description, Type and Amount) STAFF (StaffID, Name, address and contact number) STAFF SALARY (wages per hour, hours per day and days per week) There will be two reports produced. To produce a report for the products purchased; a query will be run to combine the data from the customer table and the product table. The user will be able to specify the products bought by a customer with the entire amount calculated to give the customer benefits of getting more offers. The second report will print the amount of salary each staff earns per hour, hours/day and days/week. The user is asked to enter the StaffID and name to enter its database. Output The two reports should be able to be viewed on screen with an option of printing it as well. The product purchased report should be printed so that they can give some discounts on particular customers who shop a lot at the store. The staff salary report should also be printed before any meetings so that they can decide on who to get paid more and who shouldnt. Backup / Security Strategy The main computer that has all the data needed should be backed up on a CD every week or even when a large amount of data has been input to the system. This CD should be kept away the main computer incase of a fire, theft or flood. There should be password security on the system so that people cannot hack into it. Access has a password protection before entering the data so that no one can hack into it. Part Three Initial Designs Form Design There will be 4 forms for the data entry. Frm Customer This form will be used for entering customer details. My initial design is shown below Frm Product This form is used to enter all the products available at the store and the prices of each product. Frm Staff This form will be used to enter the staff details. Frm Salary This form will be used to enter the salary of each staff working in the store. Report Design There will be 2 reports. These can be either printed or viewed on screen. Report customer list This report will come from a query, which combines data the customer table and the product table. The user will be able to enter the Customer name to enter the report for the customer report This initial design is shown below Report Staff Salary This report will show how a staff details and how much they earn and how are they rated between 1 to 5 stars for working. Mr. Smith can rate this every week. Menu Design The menu structure for this system will look like this: User Feedback on Initial designs The initial designs were shown to the manager of the store for his feedback and approval. Mr. Smith had the following comments and suggestions: I have looked at your designs very carefully and they appear to be useful for me and I did however think of 1 or 2 changes that could perhaps change 1) The product types should include which category it is in such as racing, shooting. It would also be easier and helpful if everytime you dont have to type in what category it is in. 2) Can the 2 reports be printed all together with a click of a button because it can be time consuming 3) Can you also do something that can calculate the amount of the products and salary for the staff Final Design Table design Four tables are required in this system. They are related as follows: The tables are defined as follows: Form Design The form designs were amended in accordance with Mr. Smiths suggestions and final designs are shown below. There is a combo box added for the category of the product, which can be easier to select the category instead typing it all the time. Query Design I will need to create 2 different queries. These will form the sources for my reports. QryCustomerlist This query will combine data from 2 tables. Using the customer table and product table. It will ask the user to give the customer name. This will then be asked to find out the customer details or the product details. For e.g. [Enter Customer name: ] QryStaffSalary This query will combine from the two tables, which are the staff table and the salary table. It will ask the user to enter the staff name to see the list of that particular staff detail For example: [enter staff name: ] Implementation We will be using Ms Access to make the system needed. I will show in steps how to create this type of a system. First open Ms Access then you will see Now the same way I need to enter 30 customer list Now we can type the detail of 30 customers without entering the product ID With the same way I also need to create the product table. After creating it the design looks like this Now I need to enter the details of the products Now we know the product ID so then I will need to add them in the customer table which does not need to be in an order because a customer may want something else. Now we need to create the relationship between these two table. Like these tables I created I will need to create another 2 more. After creating the table page will look like this After creating the staff tables I now need to create the details of them. Now for the staff salary table I need to enter the details Now I need to create the relationship between the Staff and the Staff Salary the same way as I did for Customer an Product. So open the relationship window Now as I have created the relationship between the staff and staff salary when I will open their table it will show After creating the tables I now need to create 2 query. Now I need to create a formula for which the system can calculate the total amount of the product from the quantity bought Now for calculating the VAT on these products I will do: Now I need to calculate the bill amount, which is, Amount adds the VAT. To check if these formulas work I will now test the system After seeing the amount formula working I will now need to save the work and so I will: This is how it will look like when it closes the query For the same way I need to create another query, which relates with staff salary and after it has been done it will look like this Now that Tables and Querys are finished I now need to create forms. Now need to align these in order Now I need to create title for the form . so I need to open the toolbox. It will look like this when I open the toolbox then where it says Aa click on it and make a box on the form Now I need to type in the title name. Now I have to organize the font and the font size Now I need to create command buttons for the system. After creating the commands I now need to create a the background colour now I need to save this form For the same way I will create another 4 forms and after I created it, it looks like Now I need to create reports Now finally I need to create a Main Menu, which indicate the user to use the system easily. Main Menu will also be create in the Form

The word perfume

The word perfume Introduction: History of Perfume The word perfume itself is derived from the Latin per fume, which means â€Å"through smoke†. Due to the fact that the original use of aromatic materials was of burning incense, as an offering to the gods.1 Aromatic materials have been used for a variety of different purposes over the past thousand years. Perfumes during this era largely consisted of uncharacterized aromatic compounds.2 Ancient Egyptians used such fragrant materials in many different forms. While it wasnt until the Crusades that perfumery became more knowledgeable, due to the increase in trade of spices which was a known ingredient in perfumes.1 However it wasnt until the 19th century when alchemy became more popular that perfumes began to evolve and change into its current state. The past 100 years has seen the rise of many perfumes that extensively use synthetic chemicals. The first example of the modern perfume was in 1882, Fougere Royale created by Paul Parquet, composed of many synthetic compounds.1 Throughout the next few decades major advancements in the structural characterization of aromatic compounds (with the use of gas chromatography and mass spectroscopy2) led to the creation of synthetic materials. Perfume industries of late use large amounts of synthetic ingredients in the perfume production compared to natural sources. Statistically out of 3000 fragrance ingredients, less than 5% come from natural sources.1 Section 1: Production of Perfume The components of perfume that provide the fragrance can be produced/extracted in 2 major ways. As mentioned above until 100 years ago perfumes used natural sources for use of fragrant chemicals, since then the compounds are synthesised artificially in laboratories. Methods of both production types are mentioned below. Natural Perfume Ingredients Natural sources vary from plants (lavender, jasmine etc.), fruits (lemon, orange etc.), and animals (musk from deers, ambergris from whales). The components that contribute to the smell of the above sources are produced using methods that fall into 3 basic techniques. Expression: simplest of the 3, only used for citrus oils, involves squeezing and compression of the material to obtain oil.3 Distillation: used in manufacture and extraction of essential oils in plants, steam is utilised to help release aromatic molecules from the material. The oils co-distil with the steam, causing the water to be separated (using a Florentine flask) and discarded from the oils. However in some cases the water can be distributed as â€Å"floral waters†, as they may contain certain fragrant qualities.1 Solvent Extraction: the most important and frequently used in modern perfumery. Typical solvents consist of combinations of petroleum ether, acetone, hexane and ethyl acetate and various others. This technique produces a concrete (resinoid) which can then either be distilled into an essential oil or extracted using ethanol to produce an absolute.1 However ethanol extraction cannot be used on plant materials as they contain water, which can be absorbed by ethanol. Therefore a new technique known as the ‘Superficial Fluid extraction is used where the solvent used is Supercritical CO2(carbon dioxide in its fluid state). This process is more successful in providing fragrant compounds with odour, that more closely resembles that of its raw material.3 On the other hand its is a very expensive process, due to the pressure and temperature required to keep CO2 in its liquid state.1 Synthetic Perfume Ingredients As organic chemistry began to develop, the fragrant chemicals involved in perfume began to gradually become synthetic. The first perfume to utilise new synthetic materials is known to be the popular Chanel No5 in 1921. It used aliphatic aldehydes for the first, which helped to create a rich jasmine ‘note for the perfume. One major reason that the perfume industry use synthetic compounds over the natural is because of its expense. It is much cheaper to produce the materials synthetically than extracting it by natural means. Structurally almost all fragrant molecules have stereocenters, any point in a molecule where interchanging of any two groups leads to a stereoisomer. 7 Due to this it becomes difficult to synthesise the particular isomer required for fragrance. In 1991 however a scientist known as Paquette synthesised a steroisomer of Ambrox, which is known to be an amber odorant.2 The isomer is (-)-9-epi-Ambrox. This was made possible due to the use of a method known as oxy-Cope rearrangement2 to isolate a single isomer. Process: The active species, the bicyclic ketone is treated with dihydrofuranyl lithium, producing 2. This product is then reacted with phenylselenyl chloride, producing the compound 3. The removal of the phenyl selenium group providing the double bond required, and then followed by alkylation with methyl iodide and LDA. Sodium borohydride (NaBH4) is then used to reduce the ketone molecule into an alcohol. Catalyst palladium utilised to reduce double bonds. This product is then dehydrolated to produce the desired (-)-9-epi-Ambrox.2 The above example of chemical rearrangement is one of the many process is used in the formation of synthetic fragrances. Determining the fragrant materials of perfumes requires analysis of its chemistry. This is done by the use of gas chromatography and mass spectroscopy. The use of analytical chemistry is also evident in the synthesis of perfume. These aromatic compounds that have either been extracted or synthesised are eventually formulated with other ingredients to produce the end product, Perfume. Formulation of Perfume Once the perfume oils are collected, they will be ready to be blended together. There may be as many as 800 different ingredients and take several years to formulate a special scent.5 Once the scent is created alcohol is mixed with it, this can dilute the scent of the perfume. Alcohols also evaporate quickly which allows the scent (top notes) to be released at a faster rate. The alcohol used in perfumery is ethanol and is odourless.5 Alcohols used in perfumes is usually denatured so that they are not marketed as alcohol rather than perfumes. This process is known as Blending. Section 2: ‘Notes on Perfume The term â€Å"notes† in perfumery means smell. The whole concept behind perfume is its fragrance. Notes are a descriptive form of the many layers of fragrances found in perfume. Perfumes usually consist of three notes: Top Notes: are responsible for the initial smell of perfumes. They normally consist of small, light molecules that evaporate quickly (with the help of alcohol), the most volatile compounds. Heart Notes: the smell that sets after the quick evaporation of the top notes. Forms the main aroma (hence known as ‘heart) of the perfume, has the ability to last several hours. Base Notes: expectantly the scent that appears after the exit of the heart notes. These are made of heavy, large compounds which evaporate the slowest. The long lasting scents of the base notes are very rich and deep, helping to sustain the effect of the perfume.6 Section 3: Physical aspects of Perfume The main physical aspect of perfume is its colour. Perfumes that have colours are found to be more attractive to the buyer. However not all perfumes are coloured, this is because manufacturers add compounds, compounds that reflect certain colours in light, into the perfume. For example: Section 4: Allergies caused by Perfumes Breathing problems, asthma and contact dermatitis (an itchy and inflamed skin rash) are typical reactions to fragrances. These irritations are known to be caused by the various mixes of chemicals in the perfume. Examples of the many allergenic fragrances include chemicals such as amylcinnamic alcohol, anisyl alcohol, benzyl alcohol, benzyl salicylate, even natural products such as clove oil, nutmeg oil, odor of rose and cinnamon oil. These can result in rashes or swelling on surfaces of hands, arms and face.9 The addition of alcohol in perfumes only increases the allergies/irritation to the skin. To prevent alcohol allergies it is possible to manufacture perfumes with perfume oils4 instead. Perfume oils other than preventing alcohol allergies can be less expensive to produce and in terms of fragrances allows the scent to last longer. To make perfume oil, carrier oil is required to substitute the alcohol and the water. Jojoba is an example of carrier oil, as it has a very long shelf life, no scent of its own and it is not greasy.4 Conclusive Summary: As the above discussion suggests, the manufacturing process of perfumes uses a vast array of chemistry. Organic and analytical chemistry being the most important fields involved in the chemistry of perfumes. With more research and understanding of the mechanisms involved in the mixture of the components. It can be possible to have perfumes with ingredients that are less volatile in the future.

Shakespeares Macbeth as a Tragic Hero :: Macbeth essays

Macbeth as a Tragic Hero For Macbeth to be considered a â€Å"Tragic Hero†, he must have some potential nobility, some good qualities that make his downfall terrifying. He must be examined as a human being with human weaknesses. Is he one who, as Lady Macbeth says, Act I, Sc. v, "is too full of the milk of human kindness To catch the nearest way" or is he the "butcher" that Malcolm considers him to be in the final scene of the play? Or is he a victim of his ambition or of moral weaknesses or of his limited concept of manliness, or even of a combination of circumstances that cause him to fall? From the opening scene Macbeth is chosen as a target for temptation; the witches, as agents of evil plan their trap; so the stage is set for his downfall. One good quality of Macbeth is his bravery. We learn of his physical prowess and bravery on the battlefield - "brave Macbeth", "valour's minion", "valiant cousin! worthy gentleman!", he is an eagle, a lion, "Bellona's bridegroom". These are the outward signs as seen by the Captain, Duncan and Ross, Act I, Sc.ii. Unfortunately, Macbeth is prone to temptation. In the following scene we observe his interest in the Witches' predictions. He is tempted - "Your children shall be Kings" ; but temptation is not guilt. When Ross tells him he has been made Thane of Cawdor, Macbeth asks, "why do you dress me in borrowed robes?" Does this suggest that, at this stage, he wants no honors that are not rightfully his? * A Materialist - In this soliloquy (aside) in Act I,Sc. iii we see how the fulfillment of the first prediction is working on him. Does he show himself to be a materialist here, looking for success and closing his eyes to the fact that achievement and goodness do not necessarily go together? Is this what Lady Macbeth sees in him when she says in Act I, Sc. v, "wouldst not play false And yet wouldst wrongly win?" * Virtuous or Hypocrite - He is aware of his duties as a subject "...and our duties Are to your throne and state children and servants, Which do but what they should, by doing every thing Safe toward your love and honor." Is this an inclination of his virtue, or is it hypocrisy? * Conscience?

Educational Philosophy :: Education Teaching Teachers Essays

Educational Philosophy In our society today, the demand for teachers is starting to increase. But today it's not only how good an education you have, but how you are going to conduct yourself and your classroom. The act of teaching has almost become an art these days, as to how you control your room to how you arrange the seats to how you decorate the bulletin boards. I will be talking about each of these topics and addressing my views and thoughts about each of them throughout this paper. By the end of this paper my views of teaching and ideas about my classroom should be apparent and ready for improvement for the day that will occur in the future. 1. I feel some of the most important people in our society today are our educators. Without teachers who would be there to influence and teach our future leaders. I think that in becoming an educator it is a responsibility like none other. You are in charge of a classroom full of kids that are ready to learn and it's completely up to you to teach them. I feel and think that I want to be an educator because I want to teach children about things they never knew about before. I want to influence and encourage children to be all that they can be. I think that each child has a spark inside of them and it's the responsibility of the teacher to ignite the spark into a flame and encourage them to do all that they can and much more. I think that teachers deserve the millions of dollars instead of the pro athletes because they do so much more for our society and for our future. 2. As you walk into my classroom, you will notice lots of work up on the walls. The seats will be in a circle with my desk up front included in the circle. I will have the seats like that to make sure we are in unity and everyone is in the class discussion and nobody is in the back being left out. Referring back to the papers on the walls, I will have numerous bulletin boards for all of the subjects, so that if one student excels in one subject but others excel in other subjects, everyone will have a paper up on the wall for recognition of good work in a subject.

Prejudice: A Worldwide Problem :: essays research papers

Prejudice: A Worldwide Problem There is a dangerous and often deadly problem in the world today. It reaches beyond political and religious boundaries and spans across all economic and social statuses. It affects the homeless, middleclass, and the richest people in society. The problem is prejudice. In America, when we think of prejudice we often think of it in terms of Black and White. However, prejudice is much more than that. It is a broad term that can encompass things like racism, sexism, and religious persecution. The Encarta World English Dictionary defines prejudice as "a preformed opinion, usually an unfavorable one, based on insufficient knowledge, irrational feelings, or inaccurate stereotypes" and "the holding of opinions that are formed beforehand on the basis of insufficient knowledge". When I read those definitions, I have to wonder why prejudice still exists today. If it really is based on "insufficient knowledge", then it seems to me that there is no logical reason why prejudice is still so prevalent. Throughout our entire lives we are exposed to issues dealing with prejudice. In school we study history, geography, government, and psychology, and at some point in each of those subjects, the issue of prejudice is more than likely discussed. In the corporate world we attend countless classes and seminars on discrimination, and sensitivity training on issues that could be deemed prejudicial. The issues are well known and a vast amount of information is ava ilable on the subject, so how can "insufficient knowledge" and "preformed opinions" still be a factor? I believe it is because when we discuss prejudice or any other similar issue, we tend to discuss it at a societal level as opposed to a personal level. We discuss the history of prejudice and talk about things like slavery in America and Hitler's persecution of the Jews, but we never discuss the prejudice that we, as individuals, experience everyday. Certainly, no one would stand up in a classroom, point a finger at a student, and ask accusatively, "What act of prejudice did you commit today?" That would not be "politically correct". How then, can we bring this issue down to a personal level? Someone once said to me, that if I didn't like jelly donuts, then I was prejudiced. The issue of whether or not I like jelly donuts is not an issue of prejudice, but rather a personal distaste for jelly donuts, based on the fact that I have tried several different types and determined that I do not like them.

Environmental scanning Essay

International Players Cement and Lafarge Birla Cement, the Indian cement industry is broadly home-grown. Ultratech Cement, the country’s largest firm in terms of cement capacity, holds around 22% of the domestic market, with ACC (50%-owned by Holcim) and Ambuja (50%-owned by Holcim) having 15% and 13% shares respectively. †¢Many of the remaining dozen top players are Indian and are (in order of diminishing market share); Jaiprakash Associates (10%), The India Cements Ltd (7%), Shree Cements (6%), Century Textiles and Industries (5%), Madras Cements (5%), Lafarge (5%), Birla Cement (4%) and Binani Cement (4%). †¢ Between them the top 12 cement firms have around 70% of the domestic market. Around 100 smaller players produce and grind cement on a wide range of scales but are often confined to small areas Economic Environment’s Impact  on Cement Industry †¢ Currently, the industry is on the boom, with a lot of government infrastructure and housing projects under construction. In spite of seeing a fall during 2008-09, the export segment of the industry is expected to grow again on account of various infrastructure projects that are being taken up all over the world and numerous outstanding cement plants coming up in near future in the country. †¢ Over time more sophisticated and refined methodologies in connection with longer time series were employed to study productivity change. The contribution of total factor productivity to output  growth was of primary interest to explain the continuously low economic development. †¢ During that time, labor productivity as well as capital availability and use increased considerably, while the overall growth rate of the economy stagnated at low levels †¢ Concerned about the efficiency of resource use researchers started investigating productivity growth and input factor substitutions for aggregate manufacturing as well as various industries Ambuja Cement’s ECONOMIC CONDITION †¢ Its financial statements i.e balance sheet and profit and loss, profits are increasing every year and its share price is also high as compared to other cement industries and its assets are also  increased. It means that its financial position is very strong as compared to others. †¢ From here we can analyse that its profits are increasing year by year and it means that they are providing more to GPI,with this our NPI will also be increase and overall position of country will be better. †¢ From here we can analyse that if industry position is strong then our country’s position will also be strong. †¢ It means it is beneficial for the people and country. Social Environment’s impact  on industry †¢ Usually, the cement industry in India consists of both the organized sector and the unorganized sector. †¢ Organized sector comprises of the well-known cement manufacturing companies while the main players of the unorganized sector are the regional and local cement-producing units in various states across the state. †¢ Indian consumers prefer buying branded cement like ULTRATECH, JAYPEE CEMENT, LAFARGE CEMENT etc. †¢ It has been seen in the past, as well, that mini cement plants with low  brand value and image are not able to survive against the cement giants. †¢ With a population of more than 100 billion people, it is expected that cement industry will create another 25 lakhs jobs in the next 4-5 years. Ambuja Cements’ Social Impact †¢ This particular company is totally different from. On this case they really helped by doing lot of social work like they putt off various health centres for the poor people and provide Monetary help also to some reason. †¢ They also helped by providing education facilities to poor people like books etc. †¢ Not only this they are also providing good quality products that doesn’t harm any kind of injuries to the people while they are using it. †¢ The Company strives to provide a safe and healthy work environment for its employees and to avoid adverse impact and injury to the environment and communities in which the company conducts its business. The commitment is reflected in the number of awards the Company has received including National Award for outstanding pollution control. †¢ The awareness and training programme on health and safety related issues should be conducted regularly. All the employees, and directors shall comply with all applicable laws and regulations relating to health and safety so as to ensure healthy and safe work environment. Using or being under the influence of illegal drugs and alcohol on the job is absolutely prohibited. POLITICAL ENVIRONMENTAL FACTORS AFFECTING THE INDUSTRY †¢ The price of cement is primarily controlled by the coal rates, power tariffs, railway tariffs, freight, royalty and cess on limestone. Interestingly, government controls all of these prices. †¢ Government is also one of the biggest consumers of the cement in the country. †¢ Govt. of India plans to increase its investment in infrastructure to US $ 1 trillion in the TwelfthFive Year Plan (2012-17) will lead to increase in the demand of cement. †¢ Infrastructure projects such as the dedicated freight corridors, upgraded new airports and ports are expected to enhance the scale of  economic activity, leading to a substantial increase in cement demand furthermore. †¢ Most state governments, in order to attract investments in their respective states, offer Fiscal incentives in the form of sales tax exemptions/deferrals. States like Haryana offer a freeze on power tariff for 5 years, while Gujarat offers exemption from electric duty. †¢ Strict law & order conditions and political will of the leader of any state enhance theconfidence of people living in the states as well as corporate to invest in that particular state. †¢ The total Government levies and taxes , which include Royalty on Limestone, Royalty on Coal,Electricity Duty, VAT/Sales Tax etc.,on cement constitute about 60% or more of the exfactoryprice of cement. Political Environment for Ambuja Cements Its political environmental is totally different from others because they never put any kind of political pressure on any other whether it is against or in favor for them. They always try to follow the proper rules and regulations that are made by the central government. †¢ But still they have to change their strategies as per change in the political environment. †¢ This policy applies solely to the Company and is not intended to discourage or prevent individual Director or Employee from making political contributions or engaging in political activities on their own behalf. †¢ No personal political contribution is reimbursed by the Company. No personal political activities should interfere with duties to be discharged with the Company in line with this Code of Conduct. LEGAL ENVIRONMENT †¢ Ambuja cements is most recognized unit in India and they always they are following proper rules and regulations that are made by central government and also follows that are mentioned in the Company’s ACT 1947 regarding Safety, Health and Social needs. †¢ They should Endeavour to keep abreast of the developments in laws and regulations and comply with the same. If any one gets to know of any non compliance of any of the laws in his or her colleagues area of operation in the company the same is brought to his/her immediate notice as well to the notice of his/her Head of the Department. †¢ All Directors and Employees of the Company conduct business affairs with honesty and integrity and in full compliance with all applicable laws, rules and regulations and shall not commit any illegal or unethical act or instruct others to do so, for any reason. Technological Factors affecting the Cement Industry †¢ From mining to production the entire process depends on technology. †¢ The Government of India plans to study and possibly acquire new technologies from the cement industry of Japan. †¢ The government is discussing technology transfer in the field of energy conservation and environment protection to help improve efficiency of the Indian cement industry. †¢ At present 93% of the total capacity in the industry is based on modern and environment-friendly dry process technology. †¢ There is tremendous scope for waste heat recovery in cement plants and thereby reduction in emission level. †¢ One project for co-generation of power utilizing waste heat in an Indian cement plant is being implemented with Japanese assistance under Green Aid Plan. †¢ The induction of advanced technology has helped the industry immensely to conserve energy and fuel and to save materials substantially. †¢ Also, some cement plants have set up dedicated jetties for promoting bulk transportation and export. Technological environment for Ambuja Cements Ltd. †¢ It is one of the most important factor as compared to  others. In this particular we are going to discuss that  what type of technology they are using and how much  beneficial for them as well as for the people who are  using this particular product. †¢ Ambuja cements industry is having good quality  machines to make their products and also they are using  latest technology machines. And their technology is very  effective that is implemented and they also implanted  modern technology like Inventory Control system etc INTERNATIONAL Factors affecting Cement  Industry †¢ With the rapid growth rate of the Indian economy after the 1990s, the infrastructural developments within the country has been tremendous. †¢ The increase in the construction activities has led to the increase in the demand for updated quality building materials and other allied products. †¢ Cement being one of the major elements in the construction work, there is a growth in the cement industry in India. The consumption of cement has increased in India by nearly 7.5%. †¢ With the globalization of Indian cement industry many foreign cement manufacturers are engaging themselves in agreements and deals with their India counter parts to have a share of the growth. †¢ Large cement players in India will use the acquisition route to enhance capacity and market share. It is clear that smaller plants will not survive in the long term. The top five players will hold 70-80 % of capacities and market in the next decade. †¢ There is an expectation that more global players would come into India as they would like to get a foothold in the market as the demand will propel in the emerging economies. †¢ Acquisition appears a good route primarily because a Greenfield cement plant takes 3-4 years to build and another 3-4 years to break even at an operating level of even 70-75 %. E.g.:- The acquisition of the Larsen & Toubro cement (ULTRATECH CEMENT LIMITED) business by Grasim Industries Limited in 2003-04 is a case in point.

Does Internet Enhance or Reduce Social Interaction Essay

Papers interchangeable HomeNet publications strike been following the effect, corroboratory or veto of Internet on its intakers. The limitings be interesting as it reports both lordly and negative results. Initi onlyy the effect was negative on those who relied heavily on network for dialogue. up to now that scenario has changed with era. Current studies no lasting show the over all negative effects of the bypast. Using mesh to communicate with families and friends as well as being snarly in residential ara activities has been on the rise. proscribe effects argon mainly go by dint of with(predicate) by stack with less sustentation economically and introverts and tyrannical effects have it away by spate with bulky(a) well-disposed re reference points and extraverts. Some batch who take a shit unified net into their ordinary lives prevail mostly benefited, but they now experience stark naked friendly problems. These problems atomic number 18 laid-backlighted in this discussion in depth and a thickset make in a table. Those mesh users who find discourse beta, have ingenuous reasonto expect that Internet has authoritative complaisant regard on their lives. For such(prenominal) pile communication, including contact with neighbors, friends, and family, and participation in accessible groups, improves their level of affable support. To them interacting with network last outs them fulfilling personal relationships, a sense of attaint and soul in life sentence, and commitment to neighborly norms with their communities. Their mental and fleshly well-being (Diener et al. 1999 Cohen and Wills 1985 Mirowsky and Ross 1989).They think through the use of network for communication, they could have important positive mixer effects on individuals (McKenna and Bargh 2000), groups, organizations (Sproull and Kiesler 1991), and communities (Hampton and Wellman 2000), including society at large (Dertouzos 1997 Hilts) . sightly like the teleph 1 did, they think broad loving access could increase the great unwasheds social involvement, and facilitate governing body of radical relationships (Fischer 1992 Wellman 1996).People who atomic number 18 generally isolated could find new social identity and commitment (Katz and Aspden 1997). Isolated members of communities could act in group organizations at a distance (Sproull and Kiesler 1991). Internet is also proficient for political mobilization (Bonchek 1997). Whether Internet has positive or negative social tinge depend upon the quality of the large number online, their activities and what they give up to extend time online. Stronger social ties generally lead to better social out practises than do weaker ties (Wellman and Wortley 1990).As we go through the discussion we find that the ease in communication that earnings offers has encouraged state so much that they now spend much time al integrity, talking online with strangers and ra ttling little time with their communities. Increasingly slew atomic number 18 connecting to each some other through the profit, and looked at positively, one would offer internet has increased the frequency of communication among its users. thither are pertinent issues to look at today regarding our social interaction compared with the past Has our social relation one-to-one meliorate or diminished? Has it provided to a greater extent(prenominal) yard of the difference surrounded by our virtual self and existent self? Has our group interaction improved or diminished? Users of internet are socially withdrawn because they are most of the time lonely and dependent onto the net. Research has found that the more wad are online, the more they become socially isolated ( James E. Katz). The study provided shows that people who are constantly online the more they become isolated from social life and that in that location is a relationship between depression, stress and stren gth in social ties created by extensive use of the internet.This on the extreme advise weaken the social ties that people unremarkably have. Robert Kraut who is a tec in the field and professor in the Department of Communication at Rutgers University in New Brunswick, N. J. is the leading author of the study. However the finding has been seriously challenged as lacking(predicate) and lacking in rigor. The critiques cite on that point implyed to have been a keep back group utilize for comparison purposes and that the sampling size was too small. On the contrary, figurer experts are quoted as saying internet has greatly increased their human interaction.They say that they fecal matter now meet more people than ever before. precisely sociology experts say this is more a manifestation of people in a state of self-control than the truth. But the truth is that there are two divergent views about computers and its social effect on people. Hoffman and partner tom turkey Novak at Vanderbilt Universitys Project 2000 have for example have conducted a get together research with Georgia Institute of technology in which they find many weather vane users find the net browsing enriching and lusty and that they are usually left in a happy state of read/write head far from being depressed.Philip Aspden, executive theatre director of the Center for Research on the knowledge Society, surveyed 2,500 Internet users and found no render of social withdrawal. The study found that online participants are no less likely to essence religious, leisure or any community organized activities than people who arent online. practical(prenominal) interaction is the norm in internet activities. People using portable computers female genital organ work in one office, one project without inescapably being physically in a place.They could be some(prenominal) kilometers away and do everything together that they could do in one environment, one office, and location. They can ta lk and hold meetings and discussions together. Internet has made the instauration look like a one local village. The issue is what is the social implication of this arrangement? Is it positive or negative socially? The answer is positive because the physical location can be anywhere most convenient for the individual. It can be your house / study room, supermarket or inside your car. People work better when they operate from premises of their liking.Negative because supervision, control, co-ordination and supervise becomes difficult. People find such arrangements new and odd though not necessarily bad socially. With time we shall be employ to it and our sense of belonging allow change. In this discussion we try to bring into counselling the positive and negative social impact of internet. However we seem to agree that internet users have more social problems than usual. They are among other things withdrawn from normal social life and in virtual solitude as is usually known.It is interesting to hear what some of these people say. Please supply me to quote some experiences from people who use internet. Every time I go through the process it seems more and more like a religious ritual. When I reflect that I am connected to thousands or millions of people across the world, I inter that I am lay in a solitary arrest of my computer room. I admit it is a strange feeling, one that I unfeignedly like to the extent that I forget the social pleasure I normally find socializing with people out of doors there.Sometimes I also get frightened that I am start out to like my computer mediated communication (CMC) better than talking with most real people with whom I come into perfunctory contact face to face. Though I find it sad to say, I have never enjoyed serious discussions before where people say what is in their heart. Social opportunities and regular(a) academic opportunities for such discussions are dwindling. Our enculturation has become more and more unprofitable and superficial. Through CMC people can find intellectual stimulation. It is easily available and comfortable.But the human touch is more inhering and more satisfying. We are social animals and we need to meet and chart. Intellectualism has its time just as social life also has its time. The other negative aspect of internet is privatization which was introduced by Marshall McLuhan. This theory states that as pleasure and information becomes readily available to people, they are less likely to seek them extraneous their homes. As that happens, social interaction is adequate less and less frequent. We can lease the people to talk to and use particular(a) words and mode of communication.Soon we shall be out of touch with the real world where we have different type of people needing different types of communication. My entertainment, amusement, and even communication have become private rather than public. Family people have very little time for each other because they spend all that time on the net. The young ones are the most affected. During the day, they are out in school and their parents are out for work. When they come home they cannot meet either, because everybody is busy with internet. When will they talk or learn from the parents one would ask?All that they imitate are programs from the internet, some very weird indeed. As parents we might overlook and despise the experience we got through social interaction with our mates groups and communities while we were young. It taught us to be at peace with our environment. In this environment there is richness found in diversity. The diversity found in behavior and burnish of its people. We come to be more inform that the world is made of both effectuate and disorder and become equipped to take both occurrences. That is how we have been molded to be strong and resilient.The world of internet is denying our children that liberty and experience. Children never play together at home a nd very little in school. Computer mediated communication CMC is a new phenomenon in the computer world. in that respect are other technologies more commonly used such as netmail and interactive chat on the internet. These modes of communication have both bad and good sides. They have made communication, fast, easy and affordable. The physical location of the people we communicate to is no longer a barrier. We talk to people anytime anywhere by a genuine touch of a button.When we play with our peers and meat social clubs we meet people and friends and that is heavy for our body and mind. We are able to do some exercise which our body necessitate to avoid aging. We use our bodies more than our minds. To resolve my analysis on the effects of the internet talking about pornographic ideologies is no new phenomena as it is one of the high condemned vices of the internet as it is being used in all ways. Income generating activities, a source of employment to others but highly cons umptive and seriously abusive in all ways, it ranges from child pornography to adult pornography.